Check Cloud Server
Check Cloud Hosting
Check 24/7 Customer Support
Check Cloud Server
Check Cloud Hosting
Check 24/7 Customer Support
About Us
About Us

We are the Leading Cloud
Service Provider

Fully managed hosting with SSD storage, Free cPanel, Instant setup and up to 10x faster.
ResellerClub's Monsoon Sale is here, get up to 35% off on cloud hosting plans.
Check Amazon Web Services (AWS)
Check Microsoft Azure
Check Google Cloud Platform (GCP)
Check Tencent Cloud
Check OVHcloud
Check Alibaba Cloud
Check Oracle Cloud
Check IBM Cloud (Kyndryl)
Check DigitalOcean
Check Linode (Akamai)

Our Services

Our Designing, Developing, Support and Consultant team are always at your service to assist you in
consultant, implementation, integration and support.
Web Design And Development

Web Design And Development

Lead Generation

Lead Generation

Company Profiling

Company Profiling

Mobile App Development

Mobile App Development

eCommerce Development

eCommerce Development

SEO And Google Ads

SEO And Google Ads

Blog & News

Publish your passions your way. Whether you'd like to share your knowledge, experiences,
or the latest news, create a unique and beautiful blog.
The Effects Of User Experience (UX) On Your SEO

The Effects Of User Experience (UX) On Your SEO

Search Engine Optimization

Gone are the days when placing targeted keywords as many times on a website helped digital marketers boost a site’s ranking. The practice called keyword stuffing is no longer effective and, on top, can worsen a site’s visibility. In the current digital landscape, effective SEO is based on multiple ranking algorithms, among which, User Experience (UX) is an important one. Search engines, like Google, now consider web design and user metrics to determine a web page’s relevancy to a specific search query. UX plays a big part in specifying user metrics. By improving UX design, there will be an improvement in SEO rankings, brand credibility, and customer retention. Businesses can approach a reliable SEO agency in Delhi to improve their visibility on SERPs. The best SEO services in Delhi will have the best experts to give your website a makeover to improve user experience and, thereby, SEO. But before that, you must have a basic understanding of the topic. In this article, we will discuss user experience and why it matters for boosting SEO efforts. What Is User Experience? A good user experience generates from a deep understanding of users, their needs, values, and preferences. It is all about creating a user-focused website that ensures a seamless interaction with customers by readily providing them with the information they need. The way to create a good user experience begins with optimizing a website by answering all possible pain points. “Pain points” are places where visitors are more likely to get confused by the interface. By resolving them, a business can ensure better engagement, which will have a positive impact on the UX metrics that Google uses to rank websites.

User Experience Metrics That Matter For SEO

Below are the metrics that can help improve your website’s ranking. With the help of the right SEO agency in Delhi, you can boost your SEO efforts to make way for more traffic.

Bounce Rate

Bounce rate refers to the percentage of visitors who leave a website after viewing a single page (mostly the landing page or home page). A high bounce rate represents that visitors did not find your website relevant to their search. The common reasons for a higher bounce rate are poor web design, irrelevant content, confusing UX design, and slow loading speed. Therefore, it is necessary to work on all these factors to deliver an excellent UX and decrease the bounce rate to boost the site’s ranking in search results.

Page Dwell Time

Another crucial metric that Google considers is the amount of time visitors spend on a web page. If a visitor is spending a good amount of time on your website, it will indicate to Google that the site contains relevant information and is useful, and vice-versa. Therefore, it is imperative to focus on providing unique, useful, and relevant content to the users to keep them engaged and make them spend more time on your website, which will boost the web page or site’s ranking.

Ways To Improve UX To Boost SEO

Page Loading Speed No visitor will wait for more than a few seconds for a site to load. If your website takes more than 3 seconds to load, there is a higher likelihood that visitors will move on to the next best alternative. If the visitors exist before the page loads, the same adds to the bounce rate. Bounce rate can negatively impact your website’s ranking. Therefore, optimizing your site to make it load in the shortest amount of time possible is necessary. One can do it by minifying the file size, optimizing photos, and combining various Javascript/CSS files to ensure that the website makes the lowest server requests. By doing all the things mentioned above, one can surely contribute to improving the page load speed.

Responsiveness

More than half of the internet users begin their online search via mobile phones. If your site is not optimized for mobile devices, you will lose a big share of the targeted audience to the competitors having a responsive site. To not let your user-engagement metrics “crash and burn,” it’s time to make your site responsive and ensure it fits perfectly on all screen sizes.

A User-friendly URL Structure

URL structure is a crucial aspect of user experience. It describes to the users what a web page is all about. You can incorporate target keywords in the URL to inform visitors that the page has for them. For example: https://upcloud.in/search-engine-optimization/ Any guesses what this URL is about? SEO services. Right. This is an example of a perfect URL structure that describes the page to the users and search engines. Like people, search engines use keywords in the URL to comprehend what a page is about and thereafter index it. With the right keywords in the URL, one can give a massive boost to their SEO rankings.

Headers And Menus

A website with a confusing menu repels visitors. Therefore, going for simple and user-friendly headers and the menu bar is always recommended. It will help users access your website without navigating through every page to reach the one they need. This will decrease the bounce rate and foster engagement that will likely lead to conversions.

Improve User Experience To Improve SEO

​​User experience (UX) design is an essential factor contributing to any SEO strategy. It directly impacts a site’s SEO rankings based on different user-engagement metrics that Google employs in its search algorithms. UpCloud – A reliable SEO agency in Delhi can help you get started with optimizing your website for users and ensuring its good ranking on SERPs. We have the best experts on board that know all the ins and outs of the digital market and can help you get your way up to the top. By implementing an effective UX design, we help you improve your user-engagement metrics, which will positively impact your search rankings, brand credibility, and audience retention.

Some Surprising reasons your website is not generating leads?

Some Surprising reasons your website is not generating leads?

Search Engine Optimization

Whether you have an old website or designed a new one, lack of conversions may frustrate you incredibly. After all, increasing conversions is the ultimate goal of every business owner. Conversions are the lifeblood of all businesses, as they enable it to survive and grow. Unfortunately, besides having a functional and attractive website, many businesses are struggling to generate leads and drive sales from their website. Website traffic is one of the crucial factors in the process of lead generation. The more the number of visitors are driven to your website, the more are the chances of lead generation! However, not only website traffic can fuel your lead generation process, there are many other things that require your focus to expand your customer base. There are many ways to increase the traffic of your website. You can invest in search engine optimization, online advertising, social media marketing, influence marketing, and many more to boost your website traffic. If your website is already getting much traffic but not generating sales, then something is seriously broken! There can be many reasons, a website fails to generate leads or sales. Your website may not be converting because it doesn’t provide what your customers want, expect, or need. Either the website may have some technical issues or your products and services may not be getting marketed enough. Once you sort out the issue, your website will also be able to convert visitors into customers. Here are five surprising reasons, that may be stopping your website from generating leads.

How to create a Goal-Crushing e-commerce marketing strategy?

How to create a Goal-Crushing e-commerce marketing strategy?

Search Engine Optimization

Gone are the days when in-store shopping was the predominant way to purchase goods. Things are changed rapidly now. The rise of e-commerce has drastically changed the shopping habits of consumers across the globe. This is a tech-savvy world, and consumers prefer to shop online. It’s no secret that e-commerce has left an ineradicable footprint on human buying capacity. After all, it allows people to shop anything at any time right from their comfort zone. In the present scenario, e-commerce is a lucrative venture! COVID-19 pandemic has boosted the e-commerce industry at an unprecedented rate and there is no sign of slowing down! According to a survey report, the global e-commerce market is likely to rise from $1,808.5 billion to $2,405.3 billion by the end of 2020. Undoubtedly, 2020 has become a digital year for the entire retail industry! The e-commerce industry is growing like never before. This is the high-time for retail businesses to leverage technology and adopt e-commerce solutions! E-commerce is the fastest and effective way to reach out to new customers in the digital market. From marketing opportunities to an attractive interface, e-commerce offers a smart way to increase sales, and boost the revenue of your business. Beyond doubt, the e-commerce industry is rising at a rapid rate, but the competition is also getting more complex than ever before. Do you know, more than 24 million e-commerce sites are present across the world? Popular shopping websites such as eBay, Flipkart, Amazon, Myntra are competing to get on the top. So, how to set yourself dealing with this never-ending battle? It’s time to rethink about your e-commerce marketing strategy – not just for the short-term, but a strategy that can propel your business to new heights. A goal-crushing strategy is required to achieve the desired results in the e-commerce industry! Creating the right and effective e-commerce marketing strategy means including tactics that attract the audience and make your brand unique.

UpCloud Guides

We offer expert, 24/7 support

Because we know that even the best technology is only as good as the people behind it. That’s why we offer expert, 24/7 phone support, plus a lot more.

Millions of customers reply on our fundraiser
to get their ideas online.

Frequently Asked Questions

UpCloud is the world's largest and trusted domain registrar that empowers people like you with creative ideas to succeed online. Buying a domain name is easy with our domain search tool and domain name generator tools you can find the perfect website address for your business.

How do I get a free domain name? Purchase an annual Web Hosting plan or any annual Managed WordPress plan by UpCloud and you'll automatically qualify for a free domain. Once you click Add to Cart for a hosting or WordPress plan, you'll be given the option to select monthly or annual terms.

Google and UpCloud are very well-known brands but they are very different companies in regards to domains. UpCloud and Google are both publicly traded companies. They both answer to their shareholder's short and long-term demands for profit. UpCloud was founded as a domain register.